Just the other day, I took my family to Menchie’s, a new frozen yogurt franchise, among a growing number of self-serve frozen dessert locations popping up in and around the greater Toronto area. While eating my pure chocolate and cupcake frozen yogurt covered with an array of toppings, my wife and I scanned the store and were pleased to note the many health claims of the Menchie's brand: “Menchie’s yogurt comes from ‘Happy Canadian Cows’” “Our frozen yogurt contains live and